
Transit based marketing is one of the greatest values in advertising. It provides your business with broad client exposure on a consistent basis. Over the years it has proven to be highly economical and instantly effective without any kind of wasted circulation. The ads are seen by over 5 million people each month, staggering numbers when compared to the usual print media figures. We offer routes all over the five boroughs of New York and in Long Island.Buses go where ever the riders go – whether it be home, to work, or to shop – and with them comes the advertising on buses and trains that take them there. The true strength of a transit campaign is its ability to pinpoint the neighborhoods, communities, and various market demographics within the general crowd. Remember that these giant moving advertisements are impossible to miss and are a lot of fun to look at.
There are many options; The following options can be used singularly or in various combinations for maximum publicity
King and Queen signs are the large signs which are located on the sides of buses. They are the largest type of transit advertisement and also the most noticeable. They have been used by our customers to promote everything from grand openings and premiers to
These signs are located at the rear or front of the transit vehicles. Mostly visible by those awaiting the bus or those stuck behind it. Smaller in size then the king and queen banners the tail/nose signs have proven to be a valuable tool in reaching out to the masses.
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Wrapped bus advertising is seen by everyone on the street. These over sized, rolling billboards offer advertisers tremendous creative flexibility.
These are the smallest of transit advertisements and are seen only by the riders but don’t let their size fool you. They line the interior of the bus and are constantly visible to the riders throughout their trip. Although small in size their consistent rider demographics provide the greatest ability to expose the ideal target market to your product.
In urban areas, transit shelter ads are placed on heavily traveled streets with lots of potential readers on the sidewalks and in cars. The frequency of bus stops in many city areas allows an advertiser to place a message repeatedly along heavily commuted roadways. Transit shelter advertising uses large interior and exterior display areas that are illuminated at night for excellent visibility. Sizes will vary but a typical ad display will be approximately 4′ wide by 6′ high
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Platform posters offer tremendous frequency as they are seen by commuters day-in, day-out making your ad a part of their daily landscape.
Target commuters, including corporate decision makers and executives, with high impact ads. Frequency of ridership means frequency of exposure to your ads during rush hour. Exterior Train advertising creates a stir where there is a high visibility of moving trains. Whether in the stations or rolling or near highways, these ads are sure to be remembered.
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To accompany your outdoor campaign we recommend a supplemental outdoor campaign. For more information about outdoor campaigns click here.
Our team of designers handles all our clients art work. To find out more about our design work click here.
Platform Displays
Platform posters offer tremendous frequency as they are seen by commuters day-in, day-out making your ad a part of their daily landscape.